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Kia Serius Dalam Pengembangan Armada Mobil Listrik

18 February 2020

dilihat 141x

Mobilku.com - Kia sedang mengembangkan sebuah SUV listrik berperforma tinggi. Kendaraan tersebut diharapkan dapat mengubah persepsi masyarakat terhadap Kia. Saat ini, produsen mobil asal Korea Selatan tersebut menawarkan dua model mobil listrik yang bernama Kia Soul dan Kia Niro.


Menurut Pablo Martinez Masip (Chief Product Planner Kia), mobil listrik berperforma tinggi yang sedang dikembangkan oleh mereka ini dapat menunjukkan kemampuan brand Kia dalam memproduksi kendaraan elektrik masa depan.


Basis desain dari SUV listrik terbarunya ini bisa diambil dari konsep model Kia Imagine yang mempunyai tipe bodi antara SUV/CUV dan sedan empat pintu. Di sisi teknisnya, Kia masih sedang menunggu platform all-electric nya dari Hyundai Motor Group. Maka dari itu Kia baru dapat meluncurkan produk terbaru mereka ini di tahun depan.


Menurut kepala marketing Kia (Carlos Lahoz), kendaraan ini akan mengubah pandangan konsumen terhadap Kia secara signifikan dan perencanaan elektrifikasi mereka di masa depan. Kia diharapkan dapat memproduksi mobil performa tinggi dengan harga jual yang lebih terjangkau dibanding Tesla, Mercedes-Benz dan BMW.

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